Happy Meal Prep
White-label SaaS platform for meal prep businesses
product + ecommerce + web100+ brands deployed
I’m a designer
who builds. Products, websites, brands and experiences.
I work across product strategy, UX/UI and visual design to bring structure to complex work. From early ideas to polished systems, I focus on clear decisions, useful details and getting the work ready to ship.
Brands I’ve worked with.
Looks are only the beginning.
What you can hire me for.
01Product design +
MVP development
MVP development
Product strategy, UX/UI, prototypes and AI-assisted MVPs for new products and complex workflows.
- Product strategy
- UX architecture
- UI + prototyping
- Design systems
- SaaS + dashboards
- Mobile apps
- AI-assisted MVPs
02Web + ecommerce
Websites and ecommerce experiences designed to be clear, fast and easy to use.
- Responsive websites
- Website redesigns
- Landing pages
- Ecommerce UX
- Checkout + subscriptions
- Selected development
03Brand identity
Logos, identity systems, typography and visual direction built to work across product and marketing.
- Brand direction
- Logo design
- Visual identity
- Typography + color
- Graphic systems
- Launch assets
04Marketing +
visual design
visual design
Campaigns, sales materials, social graphics, packaging and the everyday design work brands need.
- Campaign design
- Social media creative
- Digital advertising
- Marketing assets
- Graphic design
- Print design
What people say.
Billy is one of those designers everyone loves working with. He jumps in, asks the right questions, and always brings smart, practical ideas. Reliable, positive, and easy to collaborate with.
I’ve seen Billy take projects from messy ideas to polished, production-ready designs. He cares about the craft, owns his work, and always pushes for the best possible outcome.
By far the best designer I've ever worked with. He truly understood the look I was going for and completely nailed it! I would highly recommend Billy as a designer, you simply just won't find anyone better!
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Billy by design.
I'm Billy Karafiloski, a New Jersey-based senior product and visual designer with 10+ years across SaaS, ecommerce, web, mobile and brand. I work across strategy, UX/UI and visual systems to move ideas from concept toward working products.
I like complex problems, clear systems and work that leaves the design file.
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